Horse buyers have become more informed nowadays. The credit goes to the increasing penetration of the Internet and mobile and the growing number of horse sports events. They know what horse breed is right and what qualities they need. They have high expectations. Warmblood horse imports have skyrocketed in the past few years citing the demands. If you want your warmblood horses for sale to get you more buyers, here are a few things to mind.
1. Import or breed the right horses
Understand the reasons that drive the buying decision in your area. Some might be buying for pleasure riding. Some might be beginners in equestrian sports while others could be at an advanced stage of their horse sports career. Again, there are different sporting events from show jumping to classical dressage, field hunter to foxhunting to team chasing.
The characteristics to perform activities vary by horse breed. For example, the Irish Sport Horses are sensible, hardworking, and have a high jumping capability. Strength, endurance, speed, athleticism, and temperament – they are a unique combination of all. Hanoverian Horses also share those traits. However, there are some health concerns of breeding the same warmblood without bringing in any genetic variations. The Selle Francais breed has displayed its athletic abilities, agility, and natural compliance in several show jumping events. All three horse breeds can make your jumper horses for sale a huge success.
2. Invest in proper horse training
Appropriate health care and physical and mental training can make a huge difference to the capability of your horses. Divide your horse training into two parts: Basic training and sports-specific training. Basic training is common for all horses. The training regimen includes walking, running, and jumping. It focuses on the health and happiness of the animal. For example, if you join a gym, you need to fust go through 15-20 minutes of warm-up every day before you switch to vigorous exercises. Next, comes the sport-specific custom training. It varies from sports to sports. A showjumping horse has to be trained to perform well in different types of show jumps including a vertical, oxer, triple bar, and cross rail events.
To facilitate the full care boarding and training, you should have a spacious barn with amenities you need similar to Comly Sport Horses. It has a 150 x 200 Outdoor Arena, Fully Enclosed Indoor Arena, 12 x 12 Matted Stalls, Large Round Pen, Automatic Fly Spray System, and On-site Owner and Grooms. It’s best to invest in preventive healthcare. Safeguard your horses from infections and diseases with adequate hygiene, scheduled deworming, blanketing (in winter), and so on.
3. Make use of the Internet
The Internet can connect you with the right buyers, provided you adopt the right web marketing strategies. It enlarges your sales funnel by getting buyers from search engines, social media, forums, question and answers sites, and other spaces where your target audience spends their quality time. Internet marketing complements your offline effort. Most of the buyers research online about the best horses before contacting a horse breeder or trainer to make a purchase. If you are a beginner, you need to have some patience when starting with the online marketing of your horse business. As a rule of thumb, build an awesome website and app and keep communication clear and concise. Never let any queries or complaints go unattended.